Teradata Corporation, the largest company solely targeted on data warehousing and enterprise analytics, expounded today that Alior Bank, a universal bank providing retail and corporate banking services to over 600,000 clients, is reinforcing its direct promoting capacities by implementing Teradata Relationship Manager (TRM), an industry leading software portfolio which dramatically improves customer communications and research. The TRM software will run on Alior's new Teradata Data Warehouse Appliance.
The implementation provides new promoting capacities including advanced consumer splitting and multi-touch customer communications. The new database-driven software will raise the depth of analytical intelligence and enable multi-touch selling an essential in the present's complicated markets.
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